Your Guide to Land Rover SV Vehicles
Designed and built by Land Rover Special Vehicle Operations (SVO), SV vehicles go far beyond standard specifications, offering a level of exclusivity that rivals the world’s most prestigious automotive brands.
What Is SV?
SV stands for Special Vehicle Operations, Land Rover’s in-house division dedicated to creating the most luxurious, high-performance, and bespoke vehicles in the brand’s portfolio.
What Vehicles Come in SV?
Current and recent Land Rover SV models include the Range Rover SV, Range Rover Sport SV, and Defender SV, including the Defender OCTA developed by SVO. Each model represents the highest expression of its respective range.
Why Buy an SV?
Owners are drawn to SV models for their unmatched luxury with hand-crafted interiors, exceptional performance, particularly in SV performance variants, and true exclusivity through limited production numbers. SV vehicles also offer unparalleled levels of bespoke personalisation and typically enjoy stronger resale appeal due to their rarity and desirability.
What Are the Prices of SV Models?
SV pricing varies depending on the model, specification, and level of personalisation chosen. As a general guide:
· Range Rover SV starts from £180,000+
· Range Rover Sport SV from £140,000+
· Defender SV or Defender OCTA from £130,000+
Prices may increase with custom paint finishes, unique interiors, and one-off design elements.
SV Options Explained: Features, Performance & Customisation
SV models offer an extensive range of luxury features, including Executive Class rear seating on the Range Rover SV, heated, cooled, and massaging seats, advanced air suspension with SV-specific tuning, and state-of-the-art infotainment with rear entertainment. Certain models also feature champagne chillers and deployable tables.
From a performance perspective, SV vehicles can deliver up to 635hp from V8 engines, as seen in the Range Rover Sport SV. Carbon ceramic brakes, advanced torque vectoring, tuned exhaust systems with distinctive SV sound, and lightweight materials such as carbon fibre all contribute to exceptional driving dynamics.
Customisation is at the heart of the SV experience. Buyers can choose from SV-exclusive paint finishes, unique leather colours and stitching, and a selection of ceramic, metal, or wood interior controls. Personalised embroidery, monograms, and even one-of-one design commissions are available through SV Bespoke.
What Makes an SV Model Different From Standard Land Rover Models?
SV models differ from standard Land Rover vehicles in almost every meaningful way. Interiors are hand-assembled rather than mass-produced, engines are more powerful with bespoke chassis tuning, and exclusive materials are used throughout. There is also far greater attention to noise reduction, ride comfort, and personalisation than on standard models.
Range Rover Sport SV
The Range Rover Sport SV is the most performance-focused SUV ever produced by Land Rover. Powered by a 4.4-litre twin-turbo V8, it can accelerate from 0–60 mph in under 3.8 seconds. Highlights include a carbon fibre bonnet and wheels, SV Performance Seats with integrated speakers, and an aggressive, motorsport-inspired design.
Defender SV
The Defender SV, including the Defender OCTA, takes the Defender’s legendary rugged capability to an extreme level. It features a reinforced chassis, advanced suspension, high-output V8 power, and bespoke interior materials that balance durability with luxury. Designed for extreme terrain and high-speed off-road use, it is the most powerful and advanced Defender ever built.
Interior Craftsmanship: Why SV Cabins Rival Bentley & Rolls-Royce
SV interiors are widely regarded as some of the finest in the automotive world. Custom colour palettes created exclusively for SV further elevate the ambience, placing these cabins firmly alongside Bentley and Rolls-Royce for craftsmanship and luxury.
Exterior Design Details That Make SV Models Instantly Recognisable
While understated, SV vehicles feature distinctive design cues such as SV round or script badging, unique grille finishes, exclusive wheel designs, and satin, gloss, or contrast exterior trims. Special paint colours unavailable on standard models further enhance the sense of exclusivity without being overstated.
How the SV Personalisation Process Works
The SV journey begins with an initial consultation with an SV specialist, followed by model selection and performance configuration. Customers then choose exterior options such as paint, wheels, and trims before designing the interior with bespoke leathers, materials, and stitching. Each vehicle is then hand-assembled and undergoes rigorous quality control.
SV vs Autobiography vs Edition: What’s the Difference?
Autobiography models offer a high-spec luxury trim but are mass-produced. Edition models are limited-run vehicles with fixed specifications. SV models sit at the top, delivering ultimate luxury, performance, and full bespoke capability. If Autobiography is premium, SV is exceptional.
Availability & Contact
The current wait time for an SV build is approximately 3 - 6 months. These vehicles are handed over at the Land Rover store which you order from, however the Range Rover SV qualifies for a VIP handover at Land Rover Special Vehicle Operations. To find out more about owning a Land Rover SV, please get in touch by calling 01205 722110 (Land Rover Boston) or 01673 842101 (Land Rover Market Rasen).